Cannabis topicals—creams, balms, salves, and lotions infused with cannabinoids like CBD and THC—have become increasingly popular for localized relief from pain, inflammation, and various skin conditions. Unlike edibles or vapes, topicals are non-intoxicating and work by interacting with cannabinoid receptors in the skin, offering targeted effects without a systemic “high.”

For consumers in New Jersey and beyond, navigating the online marketplace for cannabis topicals can be overwhelming. Here’s a concise guide to help make informed choices when shopping for these products online.

1. Define Your Purpose

Before selecting a topical, identify your specific needs. Are you seeking relief from muscle soreness, joint pain, or skin conditions like eczema or psoriasis? Understanding your goal will help you choose a product with the right cannabinoid profile and formulation.

2. Check Cannabinoid Content

Topicals vary in their ratios of CBD to THC. CBD-dominant products are often used for inflammation and skin health, while THC-rich topicals may offer more effective pain relief. Some also include other cannabinoids like CBG or CBN, which may enhance therapeutic benefits.

3. Review Third-Party Lab Testing

Reputable products provide a Certificate of Analysis (COA) from an independent lab. This verifies cannabinoid content and ensures the product is free of contaminants like pesticides or heavy metals. Look for COAs available through QR codes or links on the product page.

4. Examine Ingredient Lists

Topicals often contain additional ingredients like essential oils, menthol, or herbal extracts. Ensure these ingredients align with your skin type and sensitivities. For example, menthol provides a cooling effect but may irritate sensitive skin. Also, note the base of the product—creams are typically water-based and absorb quickly, while balms are oil-based and longer lasting.

5. Understand the Formulation

The texture and consistency affect how the topical interacts with the skin. Lotions are lighter and better for covering large areas. Salves and balms are thicker and ideal for targeted application. Your preferences and the area of application will help determine the right choice.

6. Consider Absorption and Onset Time

Most topicals provide localized relief without entering the bloodstream. However, transdermal patches are designed to deliver cannabinoids systemically and may be better for widespread symptoms. Be sure the product matches the effect you’re seeking.

7. Research Brand Reputation

Buy from reputable brands and dispensaries that offer detailed product descriptions and transparent testing information. Look for customer reviews, clear labeling, and responsive customer service. Avoid products with vague information or missing lab results.

8. Be Aware of Legal Considerations

In New Jersey, cannabis products are regulated, and it’s essential to purchase from licensed dispensaries. Verify that the product complies with state regulations, particularly around THC content.

9. Start with a Patch Test

Before using a new topical broadly, apply a small amount to test for any adverse reactions. This is especially important for those with sensitive skin or known allergies.

10. Consult Healthcare Professionals

If you have health conditions or are on medications, consult a healthcare provider before using cannabis topicals. They can offer guidance based on your unique health profile.